Mexico is the biggest producer of Hass Avocado around the world due to the boost of this crop that started in Michoacan, México since 1932 with commercial purposes. The cultivation was extended into family gardens; my grandfather Don Faustino Ortiz was one of the pioneers of such plantations, he brought the first plant from the state of Puebla, Mexico, (the place where avocados were already planted).

Avocado is also cultivated in countries like New Zealand, Chile, USA, Spain and Canary Islands. Nowadays Michoacan, Mexico, is the region that produces the most Hass avocado internationally.

The word "avocado" comes from the Nahuatl language "aoacatl" or "ahuacatl and can be identified in several languages??: avocado - English, evocatier - French, avocado - Central America, abacate - Portuguese. Regardless of the language ... the quality, taste and texture of the Michoacan avocado have placed it above other countries, even above of the ones that are produced in other states of Mexico

Hass avocado is a fruit of green color, thick skin, with a bone in the center, when it rippens the pulp consistency is like hard butter, rich in monounsaturated and polyunsaturated fats. The fruit weight can range from 120 g. to 480 g.

The Hass avocado (Persea gratissima, Persea americana) is a tree of the Lauracea family, from Mesoamerica, it was already cultivated when the Spaniards arrived to the country. Archaeologists have demonstrated that for about 12 000 years ago, the ancient Mexicans already had in their daily diet this fruit.

Currently, Hass avocados from Michoacan, Mexico are exported to 46 countries, being a fruit known for its nutritional and healthy properties, besides its pleasant taste and texture. It is rich in monounsaturated and polyunsaturated fats, proteins, carbohydrates, vitamins A, B, D and E and 14 minerals, low in sodium and calcium, but high in lutein and potassium. Is good for lowering blood pressure and decreasing certain cardiovascular diseases and cerebral neurovascular not dependent on blood pressure, level cholesterol and triglyceride and prevent Alzheimer's and some types of cancer.

With the advice of experts, extreme care is taken to keep Hass avocado in top conditions as: free from pests and adequate phytosanitary handling, to fulfill the export standards in each country.

For the creation of some types of avocado a selection of about 500 varieties was made in order to create varieties with more appropriate characteristics: production, harvesting, quality vitamins, minerals, fats, among others. It is in Mexico where the Hass avocado was created.

In Mexico most of the domestic production of Hass avocado is for the consumption of this fruit as fresh food, in recent years there has been a great interest in developing avocado
products for the food, pharmaceutical and cosmetics industry

In order to add value to the avocado, the idea of processing it started. We have the export quality materials. And that´s how Grupo Industrial Batellero, S.A. de C.V. started, introducing two divisions, the food one called "Avogratto" and the cosmetics one called "Avoskin".

Avogratto is the brand of food products; the avocado oil is the one with which we want to introduce the products domestically and internationally. Unfortunatelly in Mexico the benefits and properties of the avocado oil are still unknown and the number of consumers is very low compared with countries like Germany, England, France, Spain, USA, Canada and China in those countries is where it has had more acceptance, even in France they shifted the olive oil to the avocado oil.

"Avogratto" the avocado oil. Is a gourmet oil made with Hass avocado of domestic production. is 100% natural with no food preservatives and it is 100% made of avocado oil, we don´t mix it with other oils.

"Avogratto" the avocado oil. has all the benefits and properties of the avocado, exceeds in nutritional and healthy properties the olive oil even in the smoke point of 260ªC (read benefits and properties)

Avocado is known as "the green gold", so, Could we consider "Avogratto" the avocado oil, as the liquid gold, for the nutritional and healthy properties that it brings?